KD Bowe signs multi-year renewal with Praise 102.5

KD Bowe of Praise 102.5 at the Salvation Army/11Alive Canathon in December, 2017. CREDIT: Rodney Ho/rho@ajc.com

Posted Thursday, December 14, 2017 by RODNEY HO/rho@ajc.com on his AJC Radio & TV Talk blog

KD Bowe, who joined Praise 102.5 as afternoon host in 2011, has signed a multi-year renewal on the gospel station.

His boss Dave “Hurricane” Smith posted this note Wednesday on Facebook:

I have always respected @kdbowe as a talent but how he handles his business is also on point. I’m excited that he signed a new multi year deal to keep his talents @praise1025 #winning#teamwork#lifeisgood#praise1025isgood

“It’s really no secret KD was part of the movement to reinvent Praise and make it a little bit younger,” said program director Derek Harper. “For that format, we we continue to try to bring in new listeners into the format. It isn’t your grandmother’s gospel. That’s why we don’t use gospel. We use inspiration. He has a unique way of connecting not just with men but women, too. He’s that every-day guy. He’s definitely a brand we enjoy having as part of the Praise brand.”

Praise was the first time Bowe worked for a single station after spending many years in syndication and network radio. He has also done a lot of voice-over work for companies and individuals such as  T.D. Jakes, Paul Morton, The Word Network, Lego, Spalding, Sony and Coca Cola. He is also the in-stadium announcer for the Atlanta Falcons, according to his bio.

The station is one of the biggest in the gospel format in the nation and often ranks in the top 10 in Atlanta. In October’s Nielsen ratings, the station ranked in a tie for 10th overall with a 4 rating.

 

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